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FMCG - Head of General Trade

Kuala Lumpur Permanent MYR300,000 - MYR324,000 per year View Job Description
The Head of General Trade will oversee and drive the growth of distributor networks within the FMCG industry. This role focuses on strategic planning, distributor management, and sales execution to achieve business objectives.
  • Lead, coach, and inspire a high-performing nationwide sales team.
  • Inspire performance excellence across a dynamic GT network.

About Our Client

Leading multinational FMCG organization with a strong presence across Asia and other global markets. Renowned for its portfolio of trusted consumer brands, the company is committed to delivering high-quality products that reach millions of consumers every day.

Job Description

  • Develop and implement distributor management strategies to optimise performance and meet sales targets.
  • Build and maintain strong relationships with distributor partners, ensuring alignment with company goals.
  • Monitor and analyse distributor performance metrics to identify areas for improvement.
  • Collaborate with cross-functional teams to align distributor activities with overall business strategies.
  • Provide training and support to distributors to enhance their effectiveness and market presence.
  • Oversee the execution of sales plans and promotional activities in the general trade channel.
  • Ensure compliance with company policies and standards across distributor operations.
  • Prepare and present regular reports on distributor performance and market trends to senior management.

The Successful Applicant

  • A strong commercial leader with deep GT channel expertise.
  • Highly experienced in managing distributor and sub-distributor ecosystems.
  • Passionate about coaching, developing, and motivating teams.
  • Data-driven, results-oriented, and execution-focused.
  • Comfortable operating in a fast-paced, performance-driven FMCG environment.

What's on Offer

  • Performance-based bonus.
  • Permanent position with career growth opportunities.
Contact
Aria Jalalullail
Quote job ref
JN-092026-7098500
Phone number
+60323024006

Job summary

Function
Sales
Specialisation
Direct Sales
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Kuala Lumpur
Contract Type
Permanent
Consultant name
Aria Jalalullail
Consultant contact
+60323024006
Job Reference
JN-092026-7098500

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.