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Senior Marketing Manager (Property)

Kuala Lumpur Permanent MYR16,200 - MYR19,800 per year View Job Description
This Senior Marketing Manager role is responsible for leading the end-to-end marketing strategy for a property developer, covering market intelligence, project launches, branding, digital marketing, and sales-driven campaigns. The successful candidate will play a key role in shaping project positioning, driving lead generation, and translating market insights into commercial results.
  • Lead high-impact property launches
  • Drive strategy and market growth

About Our Client

Our client is an established property developer with a growing portfolio of residential, commercial, and mixed-use developments. As part of its expansion plans, the business is seeking a commercially minded marketing leader to strengthen market positioning, support successful project launches, and drive sales performance.

Job Description

  • Develop and execute strategic marketing plans aligned with business and sales objectives.
  • Lead go-to-market strategies for new property launches and ongoing developments.
  • Monitor property market trends, competitor activities, buyer behaviour, and pricing movements.
  • Drive project branding, positioning, and marketing communications.
  • Plan and execute launches, exhibitions, roadshows, and lead-generation campaigns.
  • Work closely with sales teams to improve lead quality, conversion rates, and project take-up.
  • Oversee digital marketing strategies across social media, property portals, and online advertising channels.
  • Manage marketing budgets, performance reporting, and campaign effectiveness.
  • Lead and develop the marketing team while managing external agency relationships

The Successful Applicant

A successful Senior Marketing Manager (Property) should have:

  • Minimum 5-6 years of marketing experience within established property developers in Malaysia.
  • Proven track record in property project launches, branding, and sales-driven marketing campaigns.
  • Strong understanding of Malaysia's property market, including buyer trends, pricing, and competitive landscape.
  • Experience in digital marketing, lead generation, and marketing budget management.
  • Ability to analyse market intelligence and translate insights into actionable strategies.
  • Strong stakeholder management, presentation, and leadership skills.

What's on Offer

  • Opportunity to shape the marketing direction of high-profile property developments.
  • Strategic leadership role with direct exposure to senior management and business decision-making



If this role matches your skills and career aspirations, we encourage you to apply.

Contact
Vinosha Jothiraja
Quote job ref
JN-102026-7125327
Phone number
+603 2302 4040

Job summary

Function
Marketing
Specialisation
General Management
What is your area of specialisation?
Property
Location
Kuala Lumpur
Contract Type
Permanent
Consultant name
Vinosha Jothiraja
Consultant contact
+603 2302 4040
Job Reference
JN-102026-7125327

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.