Save Job Back to Search Job Description Summary Similar JobsHigh-impact leadership opportunity within a multinational FMCG companyDrive brand growth, champion innovation, and develop future marketing talentAbout Our ClientOur client is a prominent multinational consumer goods organisation with an established footprint across Southeast Asia. The business manages a portfolio of well-known consumer brands and continues to invest in growth, capability building, and market expansion.This opportunity is suited to commercially-minded marketing leaders seeking a high-visibility role within a dynamic, performance-oriented environment. The successful candidate will have the opportunity to influence business strategy, lead a talented team, and drive sustainable growth across Malaysia and Singapore.Job DescriptionLead the marketing vision and growth agenda for Malaysia and Singapore, driving brand performance, innovation, and consumer relevance across a dynamic portfolio. Key responsibilities include:Develop and execute the overall marketing strategy to accelerate sustainable business growth across Malaysia and Singapore.Lead a team of marketing professionals, creating a high-performance culture focused on innovation, execution excellence, and capability building.Drive brand growth through deep understanding of consumer behaviours, market trends, and emerging opportunities.Champion the development and execution of impactful integrated marketing campaigns across traditional, digital, social, and e-commerce channels.Partner closely with commercial, sales, insights, supply chain, finance, and regional stakeholders to deliver business objectives.Oversee portfolio strategy, ensuring brands remain competitive, relevant, and differentiated within their categories.Identify, evaluate, and commercialise innovation opportunities, from concept development through to successful market launch.Leverage data, analytics, and consumer insights to shape strategic decisions and optimise marketing investments.Lead annual planning, forecasting, and marketing investment allocation, balancing brand building with commercial delivery.Act as a key voice within the leadership team, influencing growth strategies and building strong cross-functional alignment.The Successful ApplicantWe are looking for an agile and influential marketing leader with a proven track record of building brands, leading teams, and delivering commercial results in a complex FMCG environment. Key requirements include:Significant FMCG brand marketing experience gained within well-established consumer goods organisations.Proven success developing and executing growth-driving marketing and brand strategies.Demonstrated experience leading, coaching, and inspiring high-performing marketing teams.Strong understanding of changing consumer behaviours, market dynamics, and category trends.Regional or multi-country exposure within Southeast Asia or broader APAC is highly preferred.Strong commercial acumen with experience managing budgets, business performance, and growth initiatives.Ability to translate consumer insights and data into actionable business strategies.Dynamic, adaptable, and comfortable operating in fast-moving, matrixed organisations while influencing multiple stakeholders.What's on OfferA rare opportunity to lead marketing for Malaysia and Singapore within a well-established multinational consumer business.Exposure to regional leadership and the ability to influence strategic decisions beyond traditional brand management.A platform to build, transform, and grow brands while developing high-performing teams and future marketing capability.ContactEe Lyn SooQuote job refJN-072026-7062999Phone number6012 375 7232Job summaryFunctionMarketingSpecialisationMarketing/Director/VPWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationKuala LumpurContract TypePermanentConsultant nameEe Lyn SooConsultant contact6012 375 7232Job ReferenceJN-072026-7062999
