Back to search

Senior Manager, Digital Marketing (B2B Financial Consultancy)

Kuala Lumpur Permanent MYR140,400 - MYR171,600 per year View Job Description
As a Senior Manager, Digital Marketing, you will be responsible for scaling the brand's digital presence and driving online growth for a leading Financial Services organisation. You will shape and execute data-driven digital strategies that strengthen brand awareness, generate demand, and support the company's long-term business objectives.
  • Build and scale the digital team, owning strategy and execution.
  • Leverage B2B financial marketing expertise to drive growth.

About Our Client

Our client is a reputable financial services organisation undergoing an exciting phase of digital growth and transformation. They are seeking a commercially minded digital marketing leader to establish and scale the marketing function, drive demand generation initiatives, and support long-term business expansion.

Job Description

As a Digital Marketing Manager, you will be responsible for scaling the brand's digital presence and driving measurable business growth through effective digital marketing strategies. Also, you will:

  • Drive lead generation and customer acquisition through SEO, SEM, paid media, and social channels.
  • Manage and optimise the company website to improve traffic, engagement, and conversion rates.
  • Build and enhance the brand's digital presence across owned and paid platforms.
  • Track, analyze, and report on campaign performance, customer behavior, and marketing ROI.
  • Collaborate with internal stakeholders to align marketing initiatives with business growth objectives.
  • Identify opportunities to improve the customer journey and conversion funnel through data-driven insights.

The Successful Applicant

As a successful applicant, you should come with at least 6 years of experience in digital marketing, with a strong focus on lead generation and conversion.

  • Proven hands-on experience across SEO, SEM, paid social, website management, and digital analytics.
  • Strong understanding of customer acquisition funnels, conversion rate optimisation (CRO), and performance marketing.
  • Experience managing digital campaigns across Google Ads, LinkedIn, Meta, and other relevant platforms.
  • Data-driven mindset with proficiency in Google Analytics, Google Tag Manager, and campaign reporting tools.
  • Prior experience in financial services, fintech, B2B, or other regulated industries is highly preferred


What's on Offer

  • Join a market leader in a high-growth niche with strong expansion plans.
  • Access structured training, mentorship, and clear career progression opportunities.

Apply directly to discuss more!

Contact
Meryl Yiek
Quote job ref
JN-112026-7141022
Phone number
+60323024053

Job summary

Function
Digital
Specialisation
Digital Marketing Manager / Head of Digital
What is your area of specialisation?
Financial Services
Location
Kuala Lumpur
Contract Type
Permanent
Consultant name
Meryl Yiek
Consultant contact
+60323024053
Job Reference
JN-112026-7141022

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.