Save Job Back to Search Job Description Summary Similar JobsBe at the forefront of an exciting business transformation.Own marketing strategy for a leading nationwide retailer.About Our ClientOur client is a leading consumer retail company with a strong presence across Malaysia and a trusted reputation built over decades. Serving millions of consumers annually, the business operates an extensive retail network and offers products that are accessible, relevant, and designed for everyday lifestyles.As the company continues to evolve and strengthen its market position, it is investing in brand building, customer engagement, and retail excellence, creating exciting opportunities for marketers who enjoy combining strategic thinking with commercial impact.Job DescriptionAs a Marketing Manager, you will be responsible for driving brand growth, customer engagement, and retail performance across a large nationwide retail network. This role requires a commercially minded marketer who can balance strategic planning with hands-on execution while collaborating closely with retail, merchandising, and external partners.Develop and execute integrated marketing strategies that drive brand awareness, customer acquisition, and retail sales performance.Partner closely with retail and merchandising teams to ensure marketing initiatives effectively increase store traffic and conversion.Oversee marketing activities across digital, social media, media buying, PR, partnerships, events, and in-store activations.Manage external agencies, vendors, and business partners to ensure campaigns are delivered on time and within budget.Monitor retail performance, consumer insights, and market trends to identify growth opportunities and recommend strategic actions.Lead the planning and execution of seasonal campaigns, product launches, promotional activities, and brand-building initiatives.Ensure consistent brand positioning and communication across all customer touchpoints.Work closely with cross-functional stakeholders to align marketing strategies with broader commercial objectives.Drive local partnerships, collaborations, and community engagement programs to strengthen brand visibility and relevance.Support business transformation initiatives and continuously identify new ways to enhance customer experience and marketing effectiveness.The Successful ApplicantBachelor's Degree in Marketing, Business, Communications, or a related field.5-8 years of marketing experience within retail, FMCG, consumer goods, fashion, lifestyle, or related industries.Strong understanding of both traditional and digital marketing channels, with experience managing integrated campaigns.Commercially driven with the ability to translate marketing investments into measurable business results.Experience working closely with retail operations, sales teams, or multi-location store networks is highly advantageous.Proven ability to manage agencies, external partners, and cross-functional stakeholders.A hands-on, adaptable, and agile individual who enjoys spending time in-market to understand consumers and identify growth opportunities.What's on OfferBe a Key Driver of Business & Brand TransformationImpact & OwnershipCollaborative Leadership EnvironmentContactJiayi EowQuote job refJN-092026-7110926Phone number+60323024045Job summaryFunctionMarketingSpecialisationBrand & DesignWhat is your area of specialisation?RetailLocationPetaling JayaContract TypePermanentConsultant nameJiayi EowConsultant contact+60323024045Job ReferenceJN-092026-7110926
