Back to search

Brand Manager (B2B - Building Materials)

Kuala Lumpur Permanent MYR90,000 - MYR110,000 per year View Job Description
This role is responsible for driving profitable growth of the Professional Projects business through portfolio management, strategic marketing, demand generation, and customer engagement initiatives. The successful candidate will lead brand strategy, innovation pipelines, product positioning, and marketing activation while working closely with developers, contractors, architects, consultants, and other industry stakeholders.
  • Opportunity to own and shape a high-impact B2B brand and product portfolio
  • Regional exposure with the chance to work cross functionally

About Our Client

Our client is a leading multinational manufacturer of decorative and professional building solutions with a strong presence across Asia Pacific. The business is known for its innovation, customer-centric approach, sustainability focus, and market-leading portfolio serving both residential and commercial construction sectors.

Job Description

  • Develop and execute brand, portfolio, and marketing strategies to achieve growth, market share, and profitability targets.
  • Identify customer insights, market opportunities, and competitive trends to support business decisions.
  • Manage product portfolio, innovation pipeline, and new product launches.
  • Drive demand generation, lead nurturing, and integrated B2B marketing campaigns.
  • Build relationships with key industry stakeholders and influence project specifications.
  • Manage marketing budgets, agency partners, industry events, and communication activities.
  • Collaborate with sales, technical, R&D, and supply chain teams to deliver business objectives.
  • Ensure compliance with sustainability, quality, and product stewardship requirements.

The Successful Applicant

A successful Brand Manager should have:

  • A Bachelor's Degree in a relevant discipline.
  • 8-10 years of brand marketing experience, including at least 3 years in B2B marketing.
  • Experience in paints, coatings, construction, building materials, chemical, or related industries.
  • Strong portfolio management, demand generation, and product marketing experience.
  • Excellent analytical, stakeholder management, and project management skills.
  • Strong communication skills and ability to influence cross-functional teams.

What's on Offer

  • Opportunity to lead a high-growth professional brand portfolio with significant commercial impact.
  • Regional exposure and strong career development within a multinational organisation.



If you are ready to move forward in your career as a Brand Manager, we encourage you to apply.

Contact
Vinosha Jothiraja
Quote job ref
JN-072026-7066552
Phone number
+603 2302 4040

Job summary

Function
Marketing
Specialisation
Brand & Design
What is your area of specialisation?
Industrial / Manufacturing
Location
Kuala Lumpur
Contract Type
Permanent
Consultant name
Vinosha Jothiraja
Consultant contact
+603 2302 4040
Job Reference
JN-072026-7066552

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.