Digital & Communications Manager APAC (B2B)

Kuala Lumpur Permanent MYR160,000 - MYR210,000 per year Work from Home or Hybrid View Job Description
The Digital & Communications Manager will oversees digital marketing, social media, PR, and customer-facing events across APAC, working closely with agencies and stakeholders to drive brand awareness and engagement. The position also supports leadership communications, internal campaigns, town halls, and cross-functional initiatives, offering strong exposure to senior stakeholder management and regional strategy.
  • Regional APAC exposure with strategic leadership communications experience.
  • Opportunity to drive impactful regional campaigns and brand growth.

About Our Client

Our client is a leading multinational FMCG organisation, recognised for innovation, strong market leadership, and a collaborative culture. This regional role offers exposure to digital communications, PR, events, and leadership engagement across APAC.

Job Description

As a Digital & Communication Manager, you will be responsible to lead APAC digital marketing strategy and execution, driving integrated campaigns across social media, digital platforms, content marketing, email marketing, and paid channels to strengthen brand visibility and customer engagement. Also, you will:

  • Own campaign planning and performance management, working closely with agencies and stakeholders to define target audiences, campaign objectives, KPIs, and optimisation strategies while ensuring strong marketing ROI and business impact.
  • Develop and execute content and social media strategies, creating compelling digital storytelling, thought leadership programmes, and multi-channel content that support commercial and brand objectives across the region.
  • Manage regional customer-facing events, including Innovation Days, trade shows, webinars, and industry conferences, overseeing event communications, promotion, and stakeholder engagement to maximise customer experience and lead generation opportunities.
  • Drive internal and leadership communications, managing content across intranet and internal communication platforms, while developing town halls, leadership presentations, newsletters, and employee engagement campaigns in partnership with senior stakeholders.
  • Lead external communications and PR initiatives, including media relations, press releases, corporate announcements, and communication plans, while collaborating with external agencies to enhance brand reputation and market presence.

The Successful Applicant

As a successful applicant, you should come with a degree in Communications, Digital Marketing, or a related field.

  • Strong expertise in social media management tools and platforms.
  • Proven ability to develop and implement successful digital strategies.
  • Excellent communication and collaboration skills to work across departments.
  • Analytical skills to interpret data and improve campaign performance.
  • Knowledge of the FMCG industry and its unique communication requirements.
  • Flexibility to adapt to the diverse markets within the APAC region.

What's on Offer

  • Regional APAC role with exposure to diverse markets and stakeholders.
  • Opportunity to shape digital communications, PR, and brand engagement strategies.
  • High visibility with senior leadership and cross-functional teams.Exposure to the dynamic FMCG industry and its evolving digital landscape.
  • Supportive company culture that values innovation and teamwork.



If you are passionate about social media and communications and have the drive to excel in the FMCG industry, we encourage you to apply for this exciting role in the APAC region.

Contact
Meryl Yiek
Quote job ref
JN-072026-7059863
Phone number
+60323024053

Job summary

Function
Digital
Specialisation
Digital Marketing Manager / Head of Digital
What is your area of specialisation?
Industrial / Manufacturing
Location
Kuala Lumpur
Contract Type
Permanent
Consultant name
Meryl Yiek
Consultant contact
+60323024053
Job Reference
JN-072026-7059863
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.