Senior Content Writer

Malaysia Permanent

Added 28/02/2021

  • Good career progression
  • A great opportunity to be part of a fast growing company

About Our Client

My client is a premium Marketing-as-a-Service company focused on providing B2B digital marketing expertise for companies in the USA and Europe

Job Description

The Senior Content Writer will collaborate with internal stakeholders to deliver quality B2B marketing content. The role is responsible to develop creative writing to generate brand awareness in line with company's business objectives for their clients. Other responsibilities include:

  • Create high-quality business content for digital marketing campaigns, including, but not limited to, social media posts, ad copy, email copy, website content, and white papers
  • Conduct interviews with business leaders to understand their interests and target pain points
  • Think strategically to craft compelling messaging in line with campaign objectives
  • Independently research business topics and create engaging content
  • Think creatively to translate strategy into new content formats across different channels
  • Work closely with content specialists and marketers to develop quality content and streamlined processes
  • Work with the design team for cross-platform content production
  • Analyse campaign data to assist with content strategy

The Successful Applicant

The successful candidate is an experienced writer with extensive experience in creating successful B2B marketing content. Other requirements include:

  • 5+ years of professional writing experience (links to published writing clips are required)
  • Bachelor's degree in marketing, business, journalism, or equivalent
  • Ability to think creatively and strategically about content
  • Concise, informative, and engaging writing skills
  • Ability to write and edit with speed and accuracy
  • Impeccable spelling and grammar
  • Great research and organisational capabilities
  • Knowledge and familiarity of content marketing and demand generation best practices
  • A fast learner with an interest in and understanding of technology and business

What's on Offer

Rewarding package for the shortlisted candidate

A great opportunity to be part of a fast growing company

Good career progression

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