Senior Brand Manager/Brand Manager

    Malaysia Permanent

Added 09/09/2021

  • Opportunity to be part of a global MNC and managing one of the leading brands in
  • Competitive package with good benefits

About Our Client

Our client is an MNC company with reputable brands and pride themselves with producing top-notch quality products with strategic marketing campaigns which contributed to their strong positioning in its category.

Job Description

The Senior Brand Manager/Brand Manager is responsible to create mid to long-term marketing strategy, ensuring that the brand's objective are met. Other responsibilities include:

  • Plan, develop and execute 360 marketing campaigns including ATL, BTL and digital initiatives
  • Develop the brand's strategy - refining and championing the 4P & STP marketing strategy.
  • Create brand statement and ensuring all marketing initiatives are aligned.
  • Fully manage the marketing budget for core brands and strategic allocation for sub brands.
  • Ensure marketing objectives are fully communicated across different departments particularly new products and relaunches.

The Successful Applicant

The Senior Brand Manager/Brand Manager will be expected to be visionary and possesses the ability to articulate his/her ideas well. You must be data sensitive and able to work in a fast-paced environment. Other requirements include:

  • Bachelor's Degree in Marketing or related discipline.
  • Min 6 years of brand marketing roles in FMCG.
  • Good interpersonal skills and communication skills.
  • Resilient, adaptable, driven with strong analytical skills.
  • Strong knowledge in consumer insights with ability to digest market research data - familiarity with Nielsen and Kantar.

What's on Offer

  • Opportunity to manage a leading brand
  • Attractive package that will be commensurate to your experience

Jason Gee
Quote job ref
Phone number
+603 2302 4077

Job summary

Product Marketing
FMCG (Fast Moving Consumer Goods)
Contract Type
Consultant name
Jason Gee
Consultant contact
+603 2302 4077
Job Reference