Marketing and Communications Manager

Malaysia Permanent

Added 08/03/2022

  • Attractive remuneration package
  • Accommodation Provided

About Our Client

Our client is a luxury resort, a subsidiary under a large group of established luxury hotels and resorts.

Job Description

Reporting to the Deputy General Manager, the Marketing and Communications Manager will be responsible for the development and implementation of integrated destination marketing communications programs and initiatives which include online and offline media, paid campaigns, influencer engagements as well as strategic marketing partnerships and events activation.

Responsibilities :-

  • Develop, plan and manage integrated destination marketing campaigns for the resort across the full marketing mix, including online and traditional offline channels for local and international markets, and measuring and reporting on performance and impact.
  • Strategize, implement and manage content activation across a 360-channel approach including website, social media, events, direct mail, KOL/influencer/blogger activation, media buys and all other relevant platforms for the destination.
  • Brand custodian for the resort with ownership, management and continuous development of all photography/video brand assets in destination marketing's image library.
  • Oversee the creative development and adaptation of all B2B and B2C promotional materials, website content, trade show materials, advertisements etc. across all source markets whilst ensuring creative excellence and brand consistency.
  • Support the development and implementation of strategic marketing and events partnerships across the resort including active participation in relevant stakeholder meetings and events sponsorship/activation forums.

The Successful Applicant

  • Minimum 5+ years of experience in Marketing, Communications, Brand Management, Public Relations, Advertising, Media Management
  • Demonstrated success in Marketing Communications campaigns and initiatives (an industry background in luxury brands / hospitality / tourism / agency is advantageous)
  • A self-starter who owns their role and is able to multi-task and prioritise work in a fast-paced environment
  • Detail-oriented with excellent organisational and time management skills
  • Excellent verbal and written communication skills in English

What's on Offer

  • Accommodation provided
  • Industry exposure
  • Attractive remuneration package
Eunice Hoo
Quote job ref
Phone number
+603 2302 4048

Job summary

Marketing Communications
What is your area of specialisation?
Leisure, Travel & Tourism
Contract Type
Consultant name
Eunice Hoo
Consultant contact
+603 2302 4048
Job Reference