Digital and Campaign Marketing Manager

Malaysia Permanent

Added 20/08/2021

  • Global Exposure
  • Remote Working

About Our Client

Our client is an accredited digital skills learning platform with a network of over 50 campuses across Asia.

Job Description

As a digital and campaign marketing manager, your role is to drive quarterly marketing campaigns aligned to product, sales, and business priorities - centred on inbound with a digital-first mindset. More specifically, you'll get to:

  • Develop the integrated omnichannel marketing campaign with the right mix of marketing resources (ie. landing pages, messaging playbooks, digital ads, etc.)
  • Work with internal teams (eg. PR, Content Marketing, Digital Marketing, Sales Support, Product) to prepare and launch the plan
  • Communicate the campaign plan and road map to relevant business unit and sales leaders
  • Ensure all frontliners (eg. Sales, Telesales, DB Marketing, Customer service etc.) are trained to handle all inquiries and leads management processes
  • Provide performance report and analysis to the business leader

The Successful Applicant

The ideal candidate is a driven self-starter with proven ability to assume end-to-end function, with grit and proactiveness to initiate and complete tasks:

  • Minimum of 3 years of experience in implementing and managing performance marketing and demand generation campaigns
  • Experience in developing integrated campaign to drive lead acquisition in large volume
  • High competency in digital marketing, inbound and outbound sales campaigns
  • Data-driven with strong analytical skills
  • Familiar with campaign execution and reporting

What's on Offer

  • Global exposure
  • Remote Working
  • Great career progression
Eunice Hoo
Quote job ref
Phone number
+603 2302 4048

Job summary

Digital, Online & Social Media
What is your area of specialisation?
Technology & Telecoms
Contract Type
Consultant name
Eunice Hoo
Consultant contact
+603 2302 4048
Job Reference