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Senior Business Development and Marketing Manager - Bangkok
- Opportunity to grow with leading digital business
- Autonomy driving content into new business markets
About Our Client
Our Client is Thailand's leading Internet Business Service Provider, functioning as a platform for news, information, and entertainment as well as an online marketplace. They have had an excellent track record of success for over a decade now and are continuing to expand their business even further. Currently, they are looking for a Senior Business Development and Marketing Manager to head up their marketing team and to strengthen their content footprint and partnerships.
- Develop strategic alliances and partnerships in order to expand content footprint and support growth of new products
- Liaise with the Head of Content and Product managers to maintain partnerships by syncing ATL and BTL marketing activities.
- Allocate marketing budgets accordingly.
- Develop and implement marketing strategy to position as the leading online brand utilizing online, mobile, search and social media channels.
- Expand and track metrics to assess success criteria for all marketing initiatives.
- Optimize the channels to increase campaign's ROI
- Train the team to be the representatives to external parties including partners, media companies, and PR agencies.
- Ensure the required training and talent development for the team.
The Successful Applicant
- Bachelor's Degree. MBA is an added advantage
- 10+ years of relevant business in marketing, PR, content, internet, and/or technology
- Strong analytical skills. Advanced usage of MS Excel and MS PowerPoint
- Excellent relationship building skills, communications, leadership skills
- Managing small to medium size teams
- Energetic, creative, flexible and have passion to grow the business in a highly dynamic industry
- Proven track record of successfully managing complex agreement from end-to-end including partnership ideation, negotiation, and contracting
- Fluency in both Thai & English is required
What's on Offer
- Attractive remuneration package
- Autonomy in driving and managing a team of 10